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Digital Marketing

March 10, 2023 Branding vs Marketing: Understanding the Key Differences

Branding vs Marketing: Understanding the Key Differences

In today’s business world, branding and marketing are terms that are often used interchangeably. However, they represent two distinct concepts, each with its own unique set of objectives and strategies. While both serve as critical components for the success of …

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March 4, 2023 Why Site Speed Matters: A Guide to Improving Your Load Time with Page Speed Insights

Why Site Speed Matters: A Guide to Improving Your Load Time with Page Speed Insights

In the digital age, every second counts. Enter page speed: one of the most important factors affecting user experience and SEO. But how can you optimize your load time without sacrificing functionality? That’s where PageSpeed Insights comes in. In this …

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July 18, 2022 How to Create Brand Awareness for Your Small Business Locally?

How to Create Brand Awareness for Your Small Business Locally?

A small business’s lifeblood is brand awareness. Customers recognise and trust the company as a result of this. You don’t have to spend thousands on digital marketing services Kolkata to be recognised. Instead, entrepreneurs and company owners must concentrate on …

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June 9, 2022 How To Create A Marketing Package For Your Top Clients?

How To Create A Marketing Package For Your Top Clients?

You might know that building a start-up is tough, and there are a lot of elements that you need to include in your work to structure it in a proper way. You should know that companies that create a good …

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June 4, 2022 How to Define the Right Level of Marketing Investment?

How to Define the Right Level of Marketing Investment?

Never underestimate the value of marketing for your small business, regardless of whether you run an online or brick-and-mortar business. It doesn’t matter how impressive your goods or services are; first and foremost, people need to know about them. Marketing …

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May 17, 2022 Key Business Growth Strategies After Covid-19

Key Business Growth Strategies After Covid-19

From struggling to surviving and thriving, let’s learn how business can resuscitate today’s challenging and competitive post-pandemic situation! Some pandemic impacts are ever-lasting, and Covid-19 is one of them. From the airline industry to the labour markets, from education to …

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